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New ways of measuring innovation

Research by Professor Jonathan Haskell, Chair in Economics at Imperial College Business School, has influenced the OECDs new innovation strategy. Professor Haskell explains why broader methods for measuring innovation are needed.

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<!--IMEDIA--><div class="imedia standard image-left"><div id="imedia-867"><img src="http://wwwf.imperial.ac.uk/imedia/images/view/867/medium/image.jpg" width="320" height="240" /> <a href="http://wwwf.imperial.ac.uk/imedia/content/view/867/New+ways+of+measuring+innovation"><h2>New ways of measuring innovation</h2></a><p><a href="http://wwwf.imperial.ac.uk/imedia/content/tagged/tag:businessschool">business school</a>, <a href="http://wwwf.imperial.ac.uk/imedia/content/tagged/tag:jonathanhaskell">jonathan haskell</a></p></div></div><!--END IMEDIA-->

Consumer adoption and the use of sustainable technologies and services

Dr Ritsuko Ozaki, Senior Research Fellow at Imperial College Business School, is looking at the reasons why consumers decide to adopt certain technologies and how they integrate them into their everyday life.

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<!--IMEDIA--><div class="imedia standard image-left"><div id="imedia-865"><img src="http://wwwf.imperial.ac.uk/imedia/images/view/865/medium/image.jpg" width="320" height="240" /> <a href="http://wwwf.imperial.ac.uk/imedia/content/view/865/Consumer+adoption+and+the+use+of+sustainable+technologies+and+services"><h2>Consumer adoption and the use of sustainable technologies and services</h2></a><p><a href="http://wwwf.imperial.ac.uk/imedia/content/tagged/tag:businessschool">business school</a>, <a href="http://wwwf.imperial.ac.uk/imedia/content/tagged/tag:ritsukoozaki">ritsuko ozaki</a></p></div></div><!--END IMEDIA-->

Innovation Index

Dr Andreas Eisingerich, Assistant Professor in Marketing at Imperial College Business School, explains the innovation index that he has devised in conjunction with Professor Gerard Tellis at the US Marshall Centre for Global Innovation.

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<!--IMEDIA--><div class="imedia standard image-left"><div id="imedia-860"><img src="http://wwwf.imperial.ac.uk/imedia/images/view/860/medium/image.jpg" width="320" height="240" /> <a href="http://wwwf.imperial.ac.uk/imedia/content/view/860/Innovation+Index"><h2>Innovation Index</h2></a><p><a href="http://wwwf.imperial.ac.uk/imedia/content/tagged/tag:businessschool">business school</a>, <a href="http://wwwf.imperial.ac.uk/imedia/content/tagged/tag:andreaseisingerich">andreas eisingerich</a></p></div></div><!--END IMEDIA-->

Inclusive innovation business models and technology

Professor Gereard George, Deputy Head of Innovation and Entrepreneurship, talks about his current areas of research.

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<!--IMEDIA--><div class="imedia standard image-left"><div id="imedia-854"><img src="http://wwwf.imperial.ac.uk/imedia/images/view/854/medium/image.jpg" width="320" height="240" /> <a href="http://wwwf.imperial.ac.uk/imedia/content/view/854/Inclusive+innovation+business+models+and+technology"><h2>Inclusive innovation business models and technology</h2></a><p><a href="http://wwwf.imperial.ac.uk/imedia/content/tagged/tag:businessschool">business school</a>, <a href="http://wwwf.imperial.ac.uk/imedia/content/tagged/tag:geraldgeorge">gerald george</a></p></div></div><!--END IMEDIA-->
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